Blue Ocean Strategy

Strategy

A plan of action designed to achieve a long-term or overall aim, involving resource allocation and competitive positioning.

Competitive Advantage

A condition or circumstance that puts a company in a superior business position relative to competitors.

Porter's Five Forces

A framework for analysing competitive forces in an industry: rivalry, new entrants, substitutes, buyer power, and supplier power.

SWOT Analysis

A strategic planning tool evaluating Strengths, Weaknesses, Opportunities, and Threats facing an organisation.

Core Competency

A unique capability or advantage that distinguishes a company from its competitors and creates sustainable value.

Go-to-Market Strategy

A plan that specifies how a company will reach target customers and achieve competitive advantage with a new product.

Due Diligence

A comprehensive appraisal of a business or investment undertaken to establish its assets, liabilities, and commercial potential.

Mergers and Acquisitions

The consolidation of companies through various types of financial transactions including mergers, acquisitions, and takeovers.

Corporate Governance

The system of rules, practices, and processes by which a company is directed and controlled.

Scenario Planning

A strategic planning method creating multiple plausible future scenarios to improve decision-making resilience.

Strategic Foresight

A systematic approach to thinking about the future to inform present-day decisions and strategy.

Ecosystem Strategy

A strategic approach that leverages partnerships and collaborative networks to create collective value.

A framework that describes the progressive stages of organisational AI capability from experimental pilots through scaled deployment to enterprise-wide autonomous operations.

Dividing a market into distinct groups of consumers with similar needs, characteristics, or behaviours.

Financing provided to early-stage, high-potential startup companies in exchange for equity ownership.

The strategic upgrading of an organisation's technology infrastructure from legacy systems to modern architectures, enabling agility, scalability, and integration with AI capabilities.

The way an organisation delivers value, encompassing people, processes, technology, and governance structures.

An organisation's ability to rapidly adapt to market and environmental changes in productive and cost-effective ways.

The process of identifying, analysing, and strategically engaging with individuals who have an interest in a project.

Investment of corporate funds directly into external startup companies to gain strategic benefits such as access to innovation, market intelligence, and potential acquisitions.