Strategy

Competitive Advantage

A condition or circumstance that puts a company in a superior business position relative to competitors.

Porter's Five Forces

A framework for analysing competitive forces in an industry: rivalry, new entrants, substitutes, buyer power, and supplier power.

SWOT Analysis

A strategic planning tool evaluating Strengths, Weaknesses, Opportunities, and Threats facing an organisation.

Core Competency

A unique capability or advantage that distinguishes a company from its competitors and creates sustainable value.

Go-to-Market Strategy

A plan that specifies how a company will reach target customers and achieve competitive advantage with a new product.

Due Diligence

A comprehensive appraisal of a business or investment undertaken to establish its assets, liabilities, and commercial potential.

Mergers and Acquisitions

The consolidation of companies through various types of financial transactions including mergers, acquisitions, and takeovers.

Corporate Governance

The system of rules, practices, and processes by which a company is directed and controlled.

Scenario Planning

A strategic planning method creating multiple plausible future scenarios to improve decision-making resilience.

Strategic Foresight

A systematic approach to thinking about the future to inform present-day decisions and strategy.

Ecosystem Strategy

A strategic approach that leverages partnerships and collaborative networks to create collective value.

Blue Ocean Strategy

A business theory that suggests companies create new market spaces rather than competing in existing ones.

Financing provided to early-stage, high-potential startup companies in exchange for equity ownership.

A strategic decision framework for evaluating whether to develop technology capabilities internally or procure them from external vendors, weighing cost, time, differentiation, and risk.

A justification for a proposed project or undertaking based on its expected commercial benefit.

Environmental, Social, and Governance — a set of standards for measuring a company's ethical impact and sustainability.

Investment funds that directly invest in private companies or conduct buyouts of public companies.

The strategic upgrading of an organisation's technology infrastructure from legacy systems to modern architectures, enabling agility, scalability, and integration with AI capabilities.

A framework that describes the progressive stages of organisational AI capability from experimental pilots through scaled deployment to enterprise-wide autonomous operations.

Creating new digital businesses or ventures within or alongside an established organisation.